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Latest analytics publications


BDW Frankfurt 2019: Why traditional companies should put analytics at the centre

Despite a significant amount of investment into analytics programs, many of which are enjoying decent returns, older companies burdened by legacy processes are failing to unlock the true power of analytics.

The holy grail — applying analytics to create harmonious and continuous improvement in operational efficiency across all business functions — is frustratingly out of reach.

In an interview with Techerati, Jens Winterberg, Global Analytics & Innovation Manager at Nestlé, put forward his two cents about why older companies struggle to capitalise on data’s possibilities.


Why data storage firm Cloudian is launching a new edge analytics subsidiary

Storage specialist Cloudian is spinning out a new Japan-based subsidiary dedicated to large-scale analytics and AI processing at the edge.

Dubbed, Edgematrix the new company is a majority-owned subsidiary led by Hiroshi Ohta, Cloudian co-founder. The spinoff has raised $9 million in Series A funding from strategic investors NTT DOCOMO, Inc., SHIMIZU CORPORATION and Japan Post Capital Co., Ltd. as well as Cloudian CEO and co-founder Michael Tso and Cloudian board director Jonathan Epstein.


TFM 2019: How Bacardi uses data to top up the bottom line

When Bacardi was founded 157 years ago, rum wasn’t considered a refined drink. To transform the sugary-spirit into something sellable in upmarket Cuban taverns, Bacardi co-founder Facundo Bacardí Masso had to “tame” the drink by filtering it through charcoal and ageing it in white oaked barrels.

Over one and a half centuries later, Bacardi’s products are merrily swigged by millions across the world. Alongside its namesake rum, Bacardí, the company’s core brands now include a mouth-watering selection of the world’s most well-known tipples, including Grey Goose, Patron, and Bombay Sapphire. Brands which have all flourished thanks to data and its impact on decision-making.


Unearthing Jakarta’s Smart City Journey
Jakarta’s online suggestion box kickstarted a smart city journey like no other. Ahead of his presentation at Cloud Expo Asia Singapore, Jakarta Smart City’s head of data and analytics, Juan Intan Kanggrawan, detailed the city’s pioneering smart city initiative It is not easy to find a consensus definition for a smart city. Various aspects, elements... Read More

TFM 2019: Mad Men vs. Math Men
“The future is about being imaginative, not about being right”. John Bensalhia talks to entrepreneur and TFM keynote speaker Igor Beuker about why technology and innovation has transformed advertising and marketing forever March 1973. A hugely popular TV show starring Lee Majors makes its debut. The Six Million Dollar Man was watched by millions around... Read More


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