fbpx

Latest analytics publications


On the ball: How ESPN uses BI and analytics to give sports fans the ultimate viewing experience

Sport consumption has seen a huge increase in recent years. With record viewing numbers for the likes of Premier League last season, and a novel willingness from consumers to pay for exclusive online content. As a result, sports is a lucrative source of revenue for network and programming brands. 

Alongside this increase in popularity, modern television offers fans a more up close and personal experience at a fraction of the cost compared to attending live sporting events. Viewers can watch from the batter’s eyes, and encounter the huge right hand made by MMA fighters. In many ways, the viewing experience has evolved to become what Doug Kramon,  ESPN’s senior director of fan support and customer care views as a ‘virtually there’ experience.


One fifth of UK organisations yet to adopt data or analytics tools

Almost a fifth of organisations in the UK are not using any data analytics tools across their business, new research has revealed.

Data analytics company TrueCue, launched by global technology firm Concentra this year, interviewed 100 data and IT professionals at London’s Big Data & AI World last March, to understand how they were currently analysing data within their organisation.

They discovered a large number of the nation’s organisations are still reliant on skilled workers to perform manual processes that would take computers seconds to complete.


Unlocking analytics insights

Many analytics and business intelligence tools today reduce analytics to a visualisation exercise. Today’s challenges require more than self-service applications that only produce descriptive visualizations based on limited data. Yet when self-service tools focus on data visualisation, they minimize the importance of data governance and data integrity in enterprise settings. This limits our ability to gain true insights from our data and make meaningful business decisions.


TrueCue wants a piece of the cloud data warehousing market

Global technology firm Concentra has announced a newly-formed analytics product and services brand, TrueCue, to challenge the $40 billion dollar cloud data warehousing market.

TrueCue combines TrueCue Services, a 25 person-strong consultancy offering, and the TrueCue smart data warehouse automation platform itself, which was previously known as DataPlus.

Launched 12 years ago, Concentra offers a range of SaaS offerings, including OrgVue, a popular analytics platform which helps Finance and HR understand and optimise the workforce through organisational modelling.


Using data-driven insights to understand deprivation in England

Register here for our 3-part webinar series, starting on 25th February. Join to understand how to use the dashboards, how the data was prepared using Tableau Prep, and how it all came together in Tableau Desktop Introduction “People can be said to be deprived if they lack the types of diet, clothing, housing, household facilities… Read More



Do NOT follow this link or you will be banned from the site!