Latest Augmented Reality publications


How XR is revolutionising the customer experience
AR and VR applications will creep into our everyday lives as part of the fabric of our customer experience, writes Daryn Mason The best customer experiences are often ambient; they just happen without you noticing.  To get this right, organisations need to focus on personalisation and effortless execution. And they need to do this at... Read More

AR system lends X-ray vision to surgeons

Augmented reality (AR) technology is lending ‘X-ray vision’ to surgeons in a series of innovative trials led by design and development firm Cambridge Consultants. The prototype successfully demonstrated how an augmented system could transform surgical operations, while lowering risk and improving success rates. Using Microsoft’s HoloLens headset, the researchers created an AR system which made… Read More


WiFi as a universal Satnav for virtual reality frameworks

The competing Virtual Reality ecostructures currently in intense development – such as Oculus Rift, Samsung Gear, HTC Vive and Microsoft HoloLens – are all addressing the crucial issue of spatial positioning in diverse and innovative ways – and for a multiplicity of reasons, ranging from the pragmatic to the cynical. Operating in proprietary (and often… Read More


Googles Project Aura wearable patents severe injury assessment

A patent filed earlier this year indicates that Google is looking to integrate accident recovery features into the new iteration of its wearable computing system, Project Aura (formerly Google Glass). The patent was filed in September of 2016 by Google employee Adrian Wong – who briefly left Google to work on the Oculus Rift VR… Read More


Programmer completes cycle journey of UK in virtual reality with Google data

A software developer who created a ‘Virtual Britain’ using Google Street View data has completed a 932-mile journey across the country from the relative comfort of his home. Aaron Puzey used a Gear VR headset in combination with a low-cost Bluetooth cadence monitor and an Android smartphone to generate a virtual cycle route down the… Read More



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