Latest environment publications
Researchers have criticised what they call the “conventional wisdom” that data centre energy utilisation is spiralling out of control, claiming such narratives ignore the great gains made in data centre efficiency.
Revised global data centre energy use estimates were published last week in the journal Science by researchers seeking to clarify the environmental impact of the server farms that underpin the cloud and much of our digital world.
Those in the data centre industry today know that we are living in exciting times. Just 5-10 years ago, we were using buzz words like Internet of Things, machine learning, 5G, hyperscale, cloud computing, edge computing, etc.
These things are now very real and are forming the catalyst of the data centre boom we are currently experiencing. The world has caught on to the use of technology in virtually every aspect of our lives from teacherless classrooms using extended reality (XR) to autonomous driving; from the fully automated and connected home to advances in medical technological applications.
Microsoft has pledged that within the next 30 years it will remove all the carbon it has emitted since it was founded in 1975.
While the company has vowed to be carbon negative by 2030, it is going further by aiming to remove its historical carbon footprint completely by 2050.
The company also announced a one billion dollar climate innovation fund to help boost the development of carbon reduction and removal technologies.
In a blog post on Thursday, the company’s president Brad Smith said: “While the world will need to reach net-zero, those of us who can afford to move faster and go further should do so.
A group of computer scientists at the University of Bristol are teaming up with nine major media companies to create an online tool for measuring the carbon impact of digital content.
Sustainability consultancy Carnstone will facilitate a 12-month collaboration between University of Bristol researchers and sustainability and tech teams at the BBC, Dentsu Aegis Network, Informa, ITV, Pearson, RELX, Schibsted, Sky and TalkTalk, to map the “carbon hotspots” of digital media content and services.