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Box teams up with Google in enterprise cloud apps integration

Thu 8 Sep 2016

Google and enterprise file sharing company Box have announced that they will be teaming up to enable Box integration with Google’s cloud-based word processing and productivity suite.

The deal, which was announced at Box’s annual BoxWorks conference in San Francisco, is the latest move from the new Google cloud head Dianne Greene, who has been eager to advance the tech giant’s influence in the corporate computing market.

Greene noted in the release that Google is continuing to expand its cloud business through data analytics and machine learning, among other emerging fields. She commented that Google customers should have flexibility in their choice of appropriate tools and have the most productive suite to fit their needs.

For Box, the move allows an opportunity to widen its offering and reach potential new, potentially bigger customers who currently use Google Docs, Sheets, and Slides applications. According to the official statement, Box will act as a ‘third party content repository’ for Google Docs.

Box users will also be able to link up to Google’s intelligent search engine for enterprise apps Springboard. The tool allows customers to find content across Google apps such as Gmail, Calendar, Docs, and Drive.

The file sharing company assured customers that all data shared from Box via Docs would still be protected and HIPAA compliant, so long as the data is stored in Box.

Since the announcement shares in Box leapt up 2% on the New York Stock Exchange to $14.52 (approx. £11) – its highest value in over a year.

In a recent interview, Box CEO Aaron Levie said that the aim of the partnership is to bring ‘modern productivity tools’ onto a neutral platform through which users are able to integrate software and services from a range of providers.

Levie added that this goal is part of a wider trend towards achieving greater interoperability between tech companies.

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