Latest eCommerce News
Melissa Weston is Marketing Lead, UK & Ireland, for leading fashion eCommerce firm Zalando SE. She sat down with Sam Tidmarsh over coffee to discuss the power of AI and ML algorithms in tailoring the online customer experience So tell me about you. Where did your career start? During university I was part of the… Read More
Hellofresh UK CEO Laurent Guillemain says the “the future is bright” for the subscription box market in certain product categories.
Speaking on a panel during eCommerce Expo at Olympia London, Guillemain said companies that provide subscriptions for frequently purchased products, offer convenience and curation, and generate high-order value stand the best chance of succeeding, but said convenience is the most important factor for success.
Ecommerce is booming, it’s fast-moving and exciting. However, someone is trying to steal from you – but they aren’t taking your products. They are pickpocketing your customer’s data, directly from their machines and in the process damaging your reputation, sometimes irreparably.
Data breaches are not a new phenomenon; the frequency and size of attacks have increased dramatically since Magecart first appeared in 2015. Even worse, you now have to publicly report them to the ICO. Damage limitation has never been so important.
Salesforce has added to its extensive portfolio of cloud products with two new cloud platforms for the consumer goods and manufacturing industries.
The CRM giant said the two platforms will help companies in both industries adapt to transformational trends brought about by AI, blockchain, IoT and 3D printing that are forcing them to become more customer-centric.